I’m currently obsessed with the designs in SOVRIN’s Etsy shop. Perfect for the casual witch, SOVRIN’s apparel features screen-printed art work that celebrates animal anatomy and occult symbols.
The brand was formed in early 2012 when Kayla Garland realized that she couldn’t find clothes that expressed her style. Everything in the shop is made-to-order in Kayla’s hometown of Madison, Wisconsin.
“I prefer to do it by hand because I am able to have more creative freedom over where the print goes and how it’s done,” Kayla told me. “I also feel it’s just more personalized then.”
SOVRIN’s designs are on the cutting edge of goth fashion — transforming any wearer into an instant rock star. Their genius is in their chic minimalism and effortless wearability.
Even the name, derived from the word sovereign, evokes strength and force.
“I want people to feel powerful and invincible when wearing my clothing!” Kayla exclaimed. “A lot of times I hear people say they feel like a warrior in SOVRIN….especially in the Sword leggings!”
This is one of those finds I’m loathe to share on the blog because I want to be the only one wearing this stuff. But, it’s some of the best goth fashion I’ve seen this year and Kayla deserves to be huge. You’re all welcome.
For more information on SOVRIN or to order (one of everything for me), visit the Etsy shop.